Responsibilities

Include:

  • Conceiving and developing efficient and intuitive marketing strategies
  • Organizing and oversee advertising/communication campaigns (social media, TV etc.), exhibitions and promotional events
  • Conducting market research and analysis to evaluate trends, brand awareness and competition ventures
  • Create awareness of and develop the brand you’re marketing
  • Conceive and develop efficient and intuitive marketing strategies
  • Organize and oversee advertising/communication campaigns (social media, TV etc.), exhibitions and promotional events
  • Conduct market research and analysis to evaluate trends, brand awareness and competition ventures
  • Initiate and control surveys to assess customer requirements and dedication
  • Write and design copy for diverse marketing distributions (brochures, press releases, website material etc.)
  • Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities
  • Monitor progress of campaigns using various metrics and submit reports of performance
  • Liaise with designers and printers and organise photo shoots
  • Maintain and update customer databases
  • Arrange the effective distribution of marketing materials
  • Conduct market research, for example using customer questionnaires and focus groups
  • Organise and attend events such as conferences, seminars, receptions and exhibitions
  • Run social media channels (e.g. Twitter, Facebook and LinkedIn) to enhance audience engagement
  • Produce creative content, including videos and blog posts
  • Work closely with in-house or external creative agencies to design marketing materials such as brochures and adverts
  • Source advertising opportunities and place adverts in the press or on the radio
  • Support the marketing manager in delivering agreed activities
  • Help with marketing plans, advertising, direct marketing and campaigns

 

Email to georgedanapal@sru.org.sg for application or enquiries.